Brand Identity Blogs
Nike’s Brand Message
It takes a lot of work to achieve simplicity, and...
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Is it time to rebrand?
Sometimes a full rebrand isn’t needed, and a brand refresh...
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Value of Sustainability – How Brands Benefit From Going Green
The increase in concern for the wealthfare of our environment...
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Why Branding is Important for New Businesses and Start-Ups
In this journal entry, we’ll be looking into this and...
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How to Create a Brand Message
First things first: What is a Brand Message? Before we...
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What is Brand Collateral?
Types of Brand Collateral Brand collateral comes in many forms,...
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